Microsoft has announced to drop its 20 years old internet explorer. Microsoft has planned to replace one of the oldest browser with its new browser, code-named Project Spartan, that is due to be unveiled later this year. This new browser will not use the familiar Internet Explorer name.
Speaking at Microsoft Convergence yesterday, Microsoft’s marketing chief Chris Capossela revealed that the company is currently working on a new name and brand. he further said
“We’re now researching what the new brand, or the new name, for our browser should be in Windows 10. We’ll continue to have Internet Explorer, but we’ll also have a new browser. We have to name the thing.”
The first version of Internet Explorer made its debut on August 16, 1995. Internet Explorer is one of the most widely used web browsers, attaining a peak of about 95% usage share during 2002 and 2003. Its usage share has since declined with the launch of Firefox in 2004 and Google Chrome in 2008, and with the growing popularity of operating systems such as OS X, Linux, iOS and Android that do not run Internet Explorer. According to StatCounter Internet Explorer’s market-share fell below 50% in September 2010. In May 2012 it was announced that Google Chrome overtook Internet Explorer as the most used browser worldwide.Screenshot of Microsoft Internet Explorer 11 running in Windows 8.1 with Bing search engine web page opened in it.
Internet Explorer will still exist in some versions of Windows 10 mainly for enterprise compatibility, but the new Project Spartan will be named separately and will be the primary way for Windows 10 users to access the web.
Microsoft is pushing its brand new browser while many of other browsers are already in market and they all are doing great job. So Microsoft is accepting a big challenge here. Microsoft can easily gain number of installation of their new product because every windows user will have a new browser already installed in it. But what is challenging for Microsoft is that if the users will use their new product or not. Many questions await answers we still need to wait little bit more to see what Microsoft have planned for the future.